The Aditya Birla Group is one of India’s oldest, most established and respected business groups, having earned the title of a Fortune 500 company, anchored by an extraordinary force of over 120,000 employees belonging to 42 nationalities.

Over the several years of its existence, the Aditya Birla Group has positioned itself as a group that is committed to encouraging Indian culture and building the community. Aadyam is the brainchild of Mr. Kumar Mangalam Birla, under whom the Aditya Birla Group has prospered from a USD $2 million group to a USD $41 billion group. The initiative is of great personal importance to Mr. Kumar Mangalam Birla himself, who is known to be a patron of the fine arts. While the Aditya Birla Group is a truly global organisation, it has always maintained its Indian roots.

Committed to producing performances of quality, Aadyam is working towards becoming India’s gateway to artistic expression for meaningful experiences and capacity audiences. Aadyam is making its foray first with theatre and intends to extend its interests to other forms of the performing arts.